Posts Tagged ‘SMBTS’

Cheers !!! To “Social Media Breakfast Meetup”

At Sagar Ratna,Janakpuri-Delhi Twitsnaps hosted 15th Social media breakfast meetup. Topic of discussion was “Role of media sharing in social media”

Who Attended: Simarprit singh,Neerja, Hitesh Mathpal,Kaushik Pal, Ashutosh Pandey,Neha Kulwal, Daman Anand, Harvinder Singh, Raphael Dalle.

Hitesh started the topic throwing some light on social media platforms and media sharing through them.He told it is growing and evolution in technology is helping it to grow fast.
Simar addressed that the no of users in social media sites are growing so fast and the changing thinking towards life is provoking not even youths as well as each person to be active on youtube,Flickr,Slideshare,Twitter,Twitpic and Twitsnaps.People like to share where they are and what they are doing among their friends and others.

Members were asking questions to simar that how media sharing could be helpful in increasing traffic on a particular site and so is the revenue part. simar answered them that you need to be active on social media platforms and must use the search algorithm to find out the trends and right people to talk about your products/concept and then see the magic.

Meanwhile we ordered our breakfast and enjoyed it a lot and discussion moved on to some technology part.Hitesh told how changing technology is helpful and affecting social media platforms like Twitter and facebook.He told that they get more than 50% of traffic from third party application and vice-versa. Members asked question during enjoying their breakfast and get their answer by the other members of #SMBTS.
The discussion was very insightful and i am sure that everybody has got a chance to learn more on Social media.
Cheers to SMBTS. :)

SMBTS

SMBTS

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Twitsnaps

Cheers !!! To “Social Media Breakfast Meetup”

At Sagar Ratna,Janakpuri-Delhi Twitsnaps hosted 14th Social media breakfast meetup. Topic of discussion was “Social Media and SEO integration”

Who Attended: Simarprit singh,Mani, Hitesh Mathpal,Kaushik Pal, Khushbu, Ashutosh Pandey,Puneet Bajaj,Daman Anand, Harvinder Singh.

Hitesh Started the topic “Social Media and SEO integration”.He shared that this is the need of our for companies having business of internet marketing as it helps in getting more traffic and earn revenue.

Kaushik shared his view supported with some practical examples.Ha shared the example of compare infobase ltd. which has optimized smo with seo very well and getting profit out of it by investing very less.

Simarp started with an example that how google is crawling the real time results (e.g. tweets with hashtag) and this has generated many new keywords. He also said that SMO integration with SEO has become the need of the hour to be available in the top results of google.

Whereas Mani said that result of SMO integration with SEO varies with the degree of involvement and purpose.He said that by SMO the traffic come to a website is not big in numbers.Hence if one is planning to integrate SMO with SEO he must be clear on his/her goals.

Daman Anand asked about how it could be helpful for a flower business & simarp answered him to start a website which advice people on flowers for occasion and its uses and then start moving towards achieving the specified goal.

Puneet Bajaj said that google has not enough metrics to show the SMO results with search results.He said that they came up caffeine and they are still exploring it. Simarp contradicted this point of puneet that google do not have enough metrics and in proof he showed the real time results of tweets having the tag #SMBTS on google’s first page.

Ashutosh,Khushbu and Harvinder were listening attentively; Khushbu and harvinder asked questions regarding the technology changes and increasing presence of social networking sites whereas ashutosh was tweeting live of each persons’ point on Twitter and sharing some snaps on Twitsnaps.
Cheers to SMBTS. :)

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Twitsnaps

Cheers !!! To “Social Media Breakfast Meetup”

At Sagar Ratna, Janakpuri-Delhi Twitsnaps hosted 9th Social media breakfast meetup. Topic of discussion was “Google Caffeine: Impacts on SEO and Social Media”

Who Attended: Manvinder Singh, Hitesh Mathpal,Komal arora, Ashutosh Pandey,Neha Kulwal, Harleen kaur, Puneet Bajaj, Subir Roy,Monoj Kumar Sharma, Ramesh, Daman

9th Social media Breakfast meetup started today in the morning at sagar ratna Janakpuri Delhi over “Google Caffeine: Impacts on SEO and Social Media”

Manoj who suggested to discuss on it started the discussion with his knowledge on Google caffeine- a new search engine from google.He explains the parameters on which google is emphasizing are speed, accuracy, relevancy and freshness of content.

After monoj; Mani with his real time examples explained that now Google will be able to index content faster; that will certainly give an upper edge to SMO over SEO. He told that now organization must need to seek good smo’s with seo’s to make an equivalent team to work upon a site to improve its internet visibility and traffic.

Hitesh as always goes some technical and unveiled the algorithm of old indexing system and google caffeine indexing system.He told that now spammers will be out of race and user generated content and relevant keywords will win the race.
Puneet supported hitesh and emphasized over user generated content and real time crawling algorithm of google caffeine.

Neha Kulwal was very excited during coversation and she could not stop her to discuss on how Caffeine give importance to Social Media presence of a site and helping in getting crawled and indexed faster. Ashutosh was also thrilled noting down the points of discussion and also discussed that there will be no wonder if you could find some links in top searches which are old or you have never heard of such websites. he also shared that now internet companies need to hire SMO’s to make their presence on the top. Harleen and komal explained how quickly you can adapt to the caffeine (means google caffeine ) and also that this change doesn’t make any of the crawling, indexing, or ranking factors more or less important than before. It simply makes fresh crawled content available in search results more quickly than before.

Daman was learning and noting down every single point on it and Ramesh discussed about new advertisement impact by Google Caffeine.

During discussion we have ordered our choices for breakfast and interestingly most of us ordered Dahi Vada that make it perfect “Social Media Meetup -Discussion over Google caffeine with a Dahi Vada”

Cheers to SMBTS :)

Discussion over Google caffeine with a Dahi Vada

Discussion over Google caffeine with a Dahi Vada

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Twitsnaps

Cheers !!! To “Social Media Breakfast Meetup”

This Time at Janakpuri-Delhi Twitsnaps hosted 7th Social media breakfast meetup. Topic of discussion was “How to optimize Facebook for business”

Who Attended : Sharad Poddar,Kaushik Pal, Hitesh Mathpal, Ashutosh Pandey, Komal Arora, Sangeeta Sharma, Shubhangi Gupta, AnushkaSharma,Neha Kulwal, Puneet Bajaj, Sandeep Pandey, Ramesh, Daman.

Hitesh Mathpal, (Co-founder of twitsnaps) initiated the discussion on the topic shared his views on facebook optimzation. He shared his knowledge on 3 important tools of Facebook used for promotions which are ‘Facebook connect’, ‘Fan page’ and ‘Facebook profile badges “ with the group. He also talked on how to use these tools and went on telling their effects on business.

He took over by Ashutosh pandey who explained that how facebook fan page helps a business to spread word among masses in real-time and number of fans keeps on increasing with time. He told that facebook is a best tool of viral marketing and if utilized wisely it could help to get more leads and get a strength for businesses.

As usual Puneet came up with the very important point in regard. He talked about facebook ads and shared with group thst how these ads target the local customers in specified geography, he also shared that how facebook show its viral marketing effect and the viral spread of shared links into news feeds.

Neha discussed in regard that we can optimize our fan page by providing it some visuals, entertainment and by identifying the goal of the purpose. One should make an appealing profile that provides all the relevant information. She also discussed about her website and its facebook fan page.She told us how she is optimizing it for her project.

Shubhangi (a HR professional) said having a Facebook fan page is an integral part of establishing your own brand and presence within the social networks.

Sangeeta (a HR professional) explained user experiences with facebook promotion tools and shared her experience with the group that how she is building credibility among masses about the organization where she works. She told Facebook is a wonderful tool to integrate with HR functions.

Kaushik Pal explained the usage of facebook ads for small and medium enterprises; and the difference it could make in generating business for the same. He also shared his experiences of google ads and compared them with the facebook ads.

Ramesh (a self employed professional) discussed about some technologies of using frames and java scripts which can reduce the size of the picture and can reduce the comment uploading time in facebook

Komal and Sandeep explained the technical tools especially regarding facebook login. Sandeep added that how facebook login can be used as a user friendly login for other websites which require login. It could save users time and extra work and for the websites it could save database space.

Anushka and Daman asked questions about facebook tools and their integration with websites, SMB group was successful to provide them appropriate answers.

Sharad Poddar (Director at CIL ) concluded the meeting and suggested about the documentation of the discussions. And we have decided to document the discussion and every group member will soon have a copy of it.

Cheers to SMBTS :)

SMBTS Group

SMBTS Group

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Twitsnaps

Cheers !!! To “Social Media Breakfast Meetup”

This Time at Vasant Vihar Twitsnaps hosted 6th Social media breakfast meetup. Topic of discussion was “How social media is chaging the way of interaction and its impact on our life”

Who Attended : Roomy Naqvy, Simarprit singh, Neerja Bhaskar, Hitesh Mathpal, Ashutosh Pandey, Komal Arora, Sangeeta Sharma, Harleen Kaur, Monoj Sharma, Puneet Bajaj, Ramesh, Daman

Ashutosh started the topic throwing some light on facts and figures related to social media. He told that social media platforms has increased the dependency on mobile usage.Celebrities and companies are promoting themselves through twitter and other social media platforms and they are utilizing them wisely.

Simar explained the changes social media brought in his life. He said that his reading habits have changed and it also changed his list of favourite TV channels. He also explained how technology is playig a major role in social media interaction.

Roomy Naqvy with his real life examples added the immense value to the SMBTS. He said that by using social media platforms (sites) he got in touch with many people whom he never met and seen. Social media actually has given him opportunities to share his views and making relationship.

Puneet share his views on impact of social media and talked about changing psychology of humans as they are getting indulge in social media interactions.

Hitesh also shared his real life examples. He explained how social media is now running in our blood. He also introduced us the concept of user generated text and put some light on Mobile as a major tool of social media interaction.

Ramesh also took part and commented on human psychology affected by social media.

Harleen presented some facts on how social media is impacting our businesses. she said that how twitter became a free tool of self branding and promotion.

Daman Anand shared his views and took part in discussion whereas monoj has also shared his view with the group.

During breakfast Neerja and komal shared their views and put some light against social media platforms. They said that social media cannot do everything. You need to go offline to do some tasks. Some were agree and some were not. Komal also said that social media platforms like twitter is a great tool to wish and get in touch with your loved ones. That was a touching part of SMBTS.

There were also some lights moments which flashed a sweet smile on everyone’s face during breakfast which was yummy from Mcdonalds.

We will inform you for the next SMBTS very soon.

Cheers to #SMBTS

SMB Group

SMB Group

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Twitsnaps

Cheers !!! To “Social Media Breakfast Meetup”

This Time again at Sagar Ratna in Twitsnaps hosted 5th Social media breakfast meetup. Topic of discussion was “social Media Marketing vs Traditional Marketing”

With full excitement Anurag started the discussion with putting his points on social media marketing and traditional marketing and differences between terms and then Anushka came up with the point of difference that Traditional marketing vs Social Media Marketing should be understood as interrupting Marketing vs participation marketing.she proved her point by putting facts Radio took 38 years to get 50 million users , TV – 13 years , Internet – 4 years, iPod – 3 years but Face book – 9 months – 100 million users.

Simar explained how one can measure Brand Equity of a product or service or company through social media. By using social media you give a personality to an organization;he added further.

Puneet came with the live example of Dell where he put up a point of spoiling a brand name by customers in Social Media sometimes.he also emphasized direct user intervention and consumer feedback via Social Media.

Neha shared her experience on both.she said that SMM is a two way communication where as Traditional is one way marketing. You could save lots of money and get good return if you exploit SMM wisely.

Harleen came with a point that nowadays Social Media is much quicker in terms of reach as compared to Print Media. Kaushik talked about the 4P’s of Marketing in Traditional Marketing but in Social Media Marketing there is one more P which is ‘Participating’ and explained the same.

Ashutosh explained how brand equity is more measurable in Social Media than Traditional Marketing. He also talked about the factor which makes social media stronger than traditional is Cost and trust building but he was opposed by neerja , anushka and simar that it could be vice-versa.

Hitesh focused over the real approach of Social Media and explained how it should not be mixed with traditional approach; he also explained the basics of Social Media. He gave an example of trust building by social media and how it works for organization.

Komal discussed the usage of Traditional Marketing and its fast reach and explained the horizon of Social Media inside traditional marketing.

Daman Anand asked the usage of blogging and how it could be utilized wisely. He told that after performing social media activities with his business he is getting good response.

Ramesh, pointed some facts regarding blogging and social media via orkut. He shared his experience of using social media with business.

In the end Anurag concluded the discussion and asked two questions:

Q) Is SMM on its way to replacing traditional marketing?

Maximum votes to ‘No’

Q2: Can marketers be as accountable with SMM as traditional marketing?

Maximum Votes to ‘Yes’ (in fact they said SMM is more accountable)

Cheers to #SMBTS

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